Case Studies

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A website rebuild and refresh that took a mass market haberdashery business to the next level.

We stepped in when another agency couldn’t facilitate the migration of Bertie’s Bows to a better performing e-commerce platform. With us, they didn’t have to make do and mend. A brand new site with added functionality, an updated look and feel, and optimised UX and SEO helped the business drive conversions and made order management easy and accessible for the in-house team.

Gifts have ribbons, not strings.

Bertie’s Bows sells ribbon and other haberdashery items to the mass market via their online store. Their old website used the platform Magento One, but this didn’t have the functionality or speed they required. When it came to migrating to a better performing platform, their previous agency couldn’t deliver results on time or to the right standard. With around 6,000 own and other brand products that change seasonally, they needed a high-performing e-commerce site that was easy to use and showcased their listings in the best way. So, they got in touch with Squarebird.

Stitching a site together.

Our graphic designers refreshed the look and feel of Bertie’s Bows, lending the new website a sophisticated elegance. The development team then got started making this design a reality. We entirely rebuilt the site on WordPress with the WooCommerce plug-in, ensuring greater functionality. Quality hosting ensured better performance during periods of high demand like Christmas, whilst full SEO across all pages enhanced the business’ visibility to interested users, tying the whole site up with a bow!

All Tied Up.

A refreshed website that stands out in a competitive industry, with functions so intuitive the team can handle their own order management and day-to-day tasks with ease.

These guys are great. They really know their stuff, up to the minute technology and design. I can highly recommend them. Lovely people to work with.

Catherine Cooke |Berties Bows
5 Star Review Based on Google reviews

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