Case Studies

Taking the reins.


Helping a high-end equestrian clothing business enhance and showcase their offering.

Half Halt’s existing Shopify store was small and basic, not providing the functionality they needed. Transitioning to a bigger, better e-commerce platform was a necessary step in the development of the brand. We helped facilitate the next phase of their growth by designing and building a stunning WordPress website using the WooCommerce plug in, fully optimised for SEO.

Problem solving:

  • E-Commerce
  • Graphic Design
  • Hosting
  • SEO
  • Website Development

Presenting a brand.

To take their equestrian and leisure apparel brand to the next level, we carried out a full website redesign. The look and feel needed to be refined and sophisticated, reflecting the fact that Half Halt were targeting the higher end of the market.

Presenting the products in a highly engaging, visual way was key, helping to make the site accessible and attention grabbing for users. That’s why we made the most of Half Halt’s existing photography, using these professional visuals as a way of structuring our clean, clear design.

With the design complete, it was time for website development. We ensured Half Halt could benefit from all the functionality and usability of WooCommerce, and added more products than they had ever listed. With a full SEO setup, the website was good to go live.

The result.

A professional, high performing e-commerce store that effectively showcases Half Halt’s range of products to a high end equestrian market.

Amazing experience working with the Squarebird team! We wanted to move away from our functional but basic site as we expanded as a business, and Squarebird made the whole process far less stressful than I imagined it would be. From start to finish they kept me in the loop and listened to all of my ideas and suggestions. As a client, I am really fussy as I know what it’s like to shop on a less than helpful website, but with Squarebird I had no worries that our new site would be anything but fab! We’ve had wonderful feedback from new and old customers about our site, which is of course the main thing! Thank you!

|Half Halt Equestrian
5 Star Review Based on Google reviews

Get a free consultation call with our team.