INTOHEAT | Squarebird

Case Studies

Integrity, Partnership, Commitment.

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Our partnership with INTOHEAT began in 2015. Since then, we’ve seen them grow at a steady pace. With new offices in Exeter and Liverpool to accompany their Bristol home, and expansions to their service offerings, INTOHEAT decided it was time for their branding to evolve and reflect who they had become. As their long-term marketing partner, Squarebird were the perfect fit for the job.

“The aim was to modernise INTOHEAT’s brand so it reflects the craftsmanship and quality of the work they do for all clients. We stripped back the website, using sharp angles found within their logo to create a clean and modern feel. My favourite challenge was creating the dynamic menu system that adapts depending on the page to help guide users through the site.”

– Stephen Harris, Junior Graphic Designer

 

Services

  • Logo design
  • Web design
  • Web development
  • SEO
  • Content writing
  • Internal documents and physical assets
  • Moving ahead, honouring the past.

As a growing business, INTOHEAT needed a platform which could change alongside them. A focus of the design was to create futureproofed buildable elements, segmented to support their growth. We also modified their branding elements, incorporating a nod to their original brand colours and their big Bristol business feel, but with a definitive step towards a broader identity.

 

Ensuring INTOHEAT’s integrity.

The first step to futureproofing for INTOHEAT was to create a clear hierarchy with distinctions between their new divisions, including the newly formed INTOHEAT Facilities Management. This involved a refined group logo to represent them, encompassing the larger brand identity but with room for each component to grow and flourish.

To help users through this new, multi-divisioned environment, we focused on the user journey – taking people where they want to go. This was supported by a dynamic features, bespoke stylised icons, and SEO-driven content for local and national reach. The full scope of INTOHEAT’s evolution extends beyond their website, providing consistency and quality to all elements of their digital identity, across each of the divisions.

The result.

A sleek, modern brand identity which represents INTOHEAT’s growth, displays their new services, and provides a firm foundation for their future – with Squarebird at their side, every step of the way.

There are many challenges when starting a new company, one of these being building a website and having a good social media presence.

Squarebird have taken this worry away from me so that I can concentrate on the operational side of the business and have been very professional when providing guidance and advice especially when working on new content and case studies relevant to the service and maintenance side of the business.

It has been a pleasure working with Squarebird and the website is a testament to their knowledge, professionalism and expertise.

Dave Short |INTOHEAT
5 Star Review Based on Google reviews

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