Case Studies

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Saving a WooCommerce website project for a sustainable food wrap material manufacturer under a tight deadline.

When the build of their new website was hanging in the balance, The Beeswax Wrap Company needed help to deliver the required technical specification under a tight deadline. With Squarebird’s development team on their side, they knew they were in safe hands.

Problem solving:

  • Content Strategy
  • E-Commerce
  • Ongoing Design
  • SEO Audit
  • Website Development


In 2020, The Beeswax Wrap Company, providers of Britain’s leading, award-winning beeswax wraps, approached us midway through a WordPress and WooCommerce website build that had gone awry, in need of assistance with the required technical specification.

With a development team highly experienced with WordPress, including an ex-employee of WooCommerce in our ranks, we were seen as a safe pair of hands to take the project on at a delicate moment.

Upon engaging, our project leads worked quickly to establish:

  • of what work had been completed, what could be retained
  • what we needed to start from afresh
  • what involvement from The Beeswax Wrap Company would be required to ensure success
  • what were the skills and human resources required to complete the job on-time
  • what would a proposed project Gantt chart look like in order to hit the deadline without compromising quality

We proposed that it would be most cost effective to retain the design provided by the other agency and to start the build from scratch, with regular check-ins with The Beeswax Wraps team to provide opportunities to ensure the functionality reflected the project vision.

It’s a wrap.

From project sign off, we were able to develop the new WordPress, WooCommerce-enabled website, list all the products, integrate all the necessary 3rd party applications, test and launch on time, in just 9 weeks.

Thanks to our effective communication, project management, development skills and ability to quickly understand the technical specification and the needs of The Beeswax Wraps team, we were able to deliver a leading, optimised and conversion-focused website that is proving dominant in a competitive marketplace.

We now continue to be on hand for The Beeswax Wraps team, discussing new ideas and formulating plans for the next phase of the website.

We highly recommend Squarebird! We came to Squarebird midway through a project. A big shout out especially to Tim for his passion and energy! Tim and the rest of the Squarebird team completely transformed the website build and delivered a fantastic site within a tight deadline. Their expertise is clear and they are completely professional and always willing to go the extra mile.

Jonathan Turton |The Beeswax Wrap Company Ltd
5 Star Review Based on Google reviews

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