Case Studies
Zedify, a sustainable ecommerce delivery provider, had significantly grown and developed their brand since their conceptualisation in 2004. They came to Squarebird in 2023 in need of an website updates to reflect this. However, consultation and review of the website’s SEO and user experience revealed that a full re-design would offer the greatest impact and results.
“It was brilliant to work with Zedify and their growing team! Being a part of their website redesign was a great opportunity to refine their user journey and create a digital asset for their marketing we are all really proud of. We look forward to our on-going partnership!”
Will Shelton, Projects Executive
The delivery
Moving away from the block colours of their old site, we introduced more white space and pops of colour – making it more inviting to users and easier to digest content with room to breathe. The visuals were also in-keeping with the edgy and rebellious nature of the brand, showing their personality.
We streamlined the code, ensuring a significantly quicker and more responsive website which would lower bounce rates while improving the user experience. The team also created a more efficient user journey, making it easier to navigate through the various services pages and naturally lead to a sale.
Services:
- Web design
- Web development
- SEO
- Digital asset design
The result
Maintaining their strong identity and core values, while also enabling further business growth, Zedify’s new website offers a better experience for users in form and function. It’s now easier to capture their essence at a glance, and for users to interact with, navigate, and eventually convert via the website.
Harriet Hird |ZedifySquarebird has been an amazing partner for us. Skilful, knowledgeable, friendly + organised- the team there work so hard to get it right. We’re delighted with our new site and the ongoing support we receive improving the site’s performance
Based on Google reviews